It is a well-established fact that India is a land full of potential. For every region which may be nearing saturation point, there are hundreds of other areas, some of which are even yet to be explored. However, these areas are being covered under the radar of the brands that are looking for expansions to their territory, in a very fast pace. For the fastest results, it is important to invest in more than just one medium. The medium which is most appropriate will depend on the nature of the brand and the target audience. Some of the Advertising Mediums from which you can take a pick include Airport Advertising, Metro Advertising, Mall Activations and Mobile and Internet Advertising.
Managing the different platforms may be a worrisome task. Thus, a better alternative is to approach an Advertising Agency that is capable of providing more than just one medium in India. Your brand can then ride on the strong networks and expertise of the agency to capture the attention of the various target groups in India.